Turning Shopping on its Head

With marketing and writing creative copy training behind me, I'm always on the look out for kick-ass advertising and well-written commercials. Here is a nifty time-lapse video of the Gap space on Robson Street being "turned around" over night as part of Gap's Sprize promo.

Sprize or MySprize is a new campaign that is exclusive to Vancouver Gap retail locations aimed at "turning shopping on its head." Basically, if you buy something today (or on any day), and the price drops within 45 days, you are credited the difference automatically in your Sprize account! Another way yvrfrugalista is saving *you* money. ;-) Register for free at www.mysprize.com.